One of the hurdles I have had to overcome in life is cute-blindness. I'm okay with babies and puppies and things of that nature, but put me in charge of ordering Suzy Zoo classroom decorations and I shut down. Things have improved, I still don't have an eye for cute, but other people at the Golden Apple help me, and I've learned to appreciate "cuteness" as a quality. Crocodile Creek has been bumping up the cuteness on some new lunchbox items to the point where I can register it. These new eco drink bottles are cute.